ProSource Health Care Coverage Now Available in 49 States

Exclusive Member-Only, Deeply Discounted Health Care Solutions 

SOUTHLAKE, Texas Oct. 20, 2020 ProSource, the largest audio, video, and integration buying group in the United States, today announced that exclusive member health care coverage is now available in 49 states. Launched in 2019, this one-of-a-kind program in the CI channel offers premium major medical coverage at an average of a 25% discount compared to market-equivalent plans.

These unbundled plans offer access to major networks such as Cigna that ensure substantial efficiencies through block underwriting. The volume purchasing power advantage results in lower premiums and lower renewal costs.

Additional available programs offer deeply discounted dental, vision, life, and disability coverages as well as telemedicine and COBRA administration services.

See what two ProSource members say about the program, including the attractive plan pricing, ease of on-boarding their employees, the benefits to retaining current employees, and recruiting new employees:

“This is a great opportunity for our members to offer great health care coverage with tremendous cost savings to retain and recruit employees in our very competitive employment environment,” said Tim Bashford, ProSource Senior Director of Sales. “Now, a small business can offer health care plans that are on par with large corporations.”

Information on becoming a ProSource member is available from Sherry Dantonio, Senior Director of Education and Member Recruitment, at (562) 810-1706 or

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About ProSource 

ProSource is a cooperative, member-governed, not-for-profit buying group representing more than 550 specialty retailers and custom integrators. With annual sales of more than $6 billion, ProSource is the largest specialty and consumer-electronics merchandising group in the United States, which allows it to negotiate stronger programs with manufacturers, help independent dealers stay relevant to consumers, and keep the specialty A/V channel competitive. For additional information go to


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