ProSource and SAVI Partner to Offer Members Best-in-Class Commercial AV Solutions

Equipping ProSource with access to a comprehensive commercial automation, audio, video, and lighting ecosystem, the SAVI partnership helps unlock new business opportunities for its members in the commercial space.


Golden, Colorado (February 22, 2024) — – SAVI, designer and manufacturer of commercial AV control and automation solutions, proudly announces its partnership with ProSource, a cooperative member-governed not-for-profit buying group dedicated to custom integrators and specialty retailers.

The strategic collaboration establishes SAVI as ProSource’s first exclusively commercial AV vendor, empowering their 600+ dealers to diversify their service offerings and excel in the commercial space.

Offering intuitive control, automation, and management of commercial audio, video, and lighting, SAVI is poised to help ProSource members win more jobs and redefine the commercial landscape with an easy to install and even easier to use solution. ProSource members can now deliver simple, yet compelling AV experiences perfectly suited for bars, restaurants, entertainment centers, offices and more.

As an added benefit to membership, ProSource members will have access to the SAVI Experience Center, one of the only commercial experience centers in the country and home to the nation’s largest LG MAGNIT video wall. Located in Dallas, Texas, SAVI’s headquarters includes its state-of-the-art training facilities, systems testing lab, and collaboration spaces, serving as a dynamic resource for members, showcasing SAVI’s transformative potential to customers firsthand.

“Joining forces with ProSource is a strategic initiative to equip dealers with the necessary resources and technology to win more commercial jobs. We believe that our focus on simplifying the integrator’s work while delivering extraordinary experiences to the end-user aligns perfectly with ProSource’s vision,” says Ernest Coulter, SAVI National Sales Director.

“We’re thrilled to welcome SAVI into our family of vendors,” said Jim Kozicki, VP of Business Development at ProSource. “Their dedication to innovation and quality echoes our own, and this partnership will arm our members with the tools, space, and support needed to transform their commercial projects.”

For more information about SAVI or to become a SAVI dealer, please visit


About SAVI

Established in 2011, SAVI is revolutionizing commercial AV with a thoughtfully designed, full-scale AV control and automation solution focused on delivering immersive experiences to the end-user and their customers. SAVI believes that creating world-class experiences should be simple, with programming taking just hours, not weeks. SAVI has developed a powerful hardware line and user interface software that streamline programming, installation, and expense, making it easy for integrators to create new and unique experiences with lighting, audio, digital signage, and video displays for entertainment and sporting venues, hospitality, corporate offices, bars, and restaurants. Built by a team with deep commercial AV expertise, SAVI’s hardware, operating system, and UI software are available through dealers. For more information, visit

SAVI Press Contact

  • Roslyn Ellis
  • 214-785-6510


About ProSource

ProSource is the largest specialty and consumer-electronics merchandising group in the United States, representing more than 550 independent retailers and custom integrators. With extensive industry expertise and exceptional vendor relationships, ProSource empowers its members with unmatched buying power and resources. ProSource provides a platform for professionals to connect, collaborate, and innovate, setting the standard for excellence in the custom integration industry. For additional information go to

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ProSource Company and Media Contact:

  • Heidi Gunderson
  • Marketing and Events Director

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