Dave Workman, CEO and President commented, “This change will allow us to tailor the duties and responsibilities of our field team towards a 100% focus on the CE categories and the business demands that are most important to our dealer base. Heading up this team are Sherry Dantonio as Director of Membership and Tim Bashford as Director of Field Management. With the pace of change and dynamics in custom integration and the CE business overall, our dealers require an increased level of specialization from the field team, and this change directly aligns with our company’s ‘member’s first’ philosophy.”
For Information on Becoming a ProSource Member, Contact: Sherry Dantonio, Director of Membership, (562) 810-1706, Sherry.Dantonio@Prosourceinfo.com.
For more information contact:
Director of Marketing Communications
ProSource is a cooperative, member-owned, not-for-profit buying group that includes members of the former Home Entertainment Source (HES) and PRO Group. With retail sales of more than $4.5 billion, ProSource is the largest specialty and consumer-electronics merchandising group in the United States, which allows it to negotiate stronger programs with manufacturers, helps independent retailers stay relevant to consumers, and keeps the specialty A/V channel competitive. ProSource currently represents more than 500 retailers and custom integrators. For additional information go to: www.prosourceinfo.com.